What's new at Orbe?

What's new

Country Selector: dropdown now opens downward in App Embed

The dropdown in the Country Selector app block already let you choose between opening upward or downward. That option is now available in the app embed too. If your theme uses the embed instead of the block, you can set the direction that fits your layout.

Welcome Popup: better height handling with images

The Welcome Popup now adjusts its height automatically when an uploaded image doesn't match our recommended dimensions. No custom CSS needed to avoid extra white space.

Faster loading and smoother interactions

We've optimized how Orbe loads on your store. Flag styles are now served as a single cached file, and we've improved how the app handles browser interactions to reduce any lag during navigation. The result is a lighter footprint and better performance scores overall.

What's new

Connect stores: redesigned duplicate country management

You can now see at a glance which countries are active or deactivated across each of your connected stores, and reassign traffic from one store to another without losing any configuration.

Improvements

Connect stores: more consistent duplicate handling

The logic behind duplicate store management in the admin panel has been reviewed and refined for a more consistent experience.

What's new

• Translations: rich text editor
  You can now edit translation content with a full rich text editor. Paste formatted text and it keeps its structure (no extra cleanup needed).
  
• Translations: popup preview
  Before saving, you can now preview exactly how your translations will look in the popup. What you see is what your visitors get.

Improvements

• App status check: faster and more reliable
  The indicator that shows whether Orbe is active on your store now loads faster.
  
• Accessibility: better screen reader support
  Tooltips and button labels across the app have been updated to be more descriptive. Navigation with screen readers is now clearer and more consistent.

We're launching Orbe Translate. A new app to help Shopify merchants translate their product catalog across multiple languages.

New

• Brand voice context. Set your tone, audience, and brand references. Every translation reflects how your brand actually sounds.
• Bulk product translation. Translate your entire catalog into multiple languages at once.
• Product detail view. See your original content and translations side by side before publishing.
• Draft and approve flow. Review translations and approve only when you're ready to go live.
• Outdated detection. Original content changed? Affected translations get flagged automatically.
• Native to Shopify Markets. Works directly with Shopify's translation APIs. Published translations sync with your store.

Orbe Dashboard

• You can now control when the Geolocation popup appears in relation to other popups and banners on your store. This new setting is available in the Geolocation tab in Settings and syncs automatically across connected stores via Share Settings. Available for any paid plan.

Orbe Dashboard

• We’ve introduced a new Countries tab in Settings to give you more control over how countries are displayed and handled across your store: you can now reorder countries, rename them, and define a fallback country for visitors coming from unsupported regions.

App Embed

• The Welcome Popup now adapts dynamically to how visitors interact with it. It shows location-based content on first visit, then updates in real time based on the country and language the visitor selects.
• The Geolocation Button now opens the popup keeping the current country and language selection, instead of resetting it based on location.
• Country-based product redirection (early access). You can now redirect visitors to different product URLs based on their country, even within the same store. This is designed for advanced setups where products are equivalent across markets but not the same catalog item. This feature is currently being rolled out to selected merchants.

Improvements

• Developers can now customize the entry animation of the Welcome Popup, making it easier to add animations and smoother transitions.

We’ve shipped a new set of updates focused on giving you more control, better consistency across stores, and a smoother experience across the app. From smarter cookie settings to shared configuration syncing, these changes help you manage Orbe more efficiently at scale.

Orbe Dashboard

New

Preferences duration

• You can now control when the geolocation popup shows up again. Decide how long Orbe should remember a visitor’s country and language, whether to keep the popup hidden for the current session, or to ask again after a few days.
• Available on Orbe Plus and Enterprise plans.

Share Settings: synced configuration across stores

• Introduced Shared Settings to apply the same configuration across all connected stores.
• When enabled, settings from the current store are copied and kept in sync across other stores, so you only need to update them once.
• You can turn sharing on or off per section, keeping full control over which settings are shared and which remain store-specific.
• Disabling Shared Settings stops synchronization without reverting any existing configuration.

Improvements

• Improved plan and billing flows, including better handling of discounts and upgrades.
• Smoother navigation and overall performance improvements across the dashboard.
• More consistent UI components, including tabs in the Translations section.

Bug Fixes

• General fixes to improve stability when connecting stores.

App Embed

New

• Full compatibility with the new preference duration settings.

Improvements

• Added alignment options (left / right) for the Country and Language Selector dropdowns to prevent content overflow.
• On mobile, Market Selector tabs grouped by continent are now collapsed by default for better usability.

Integrations

New

• Added additional customer data support in the Connectif integration.

We’ve rolled out a brand-new onboarding flow and two powerful app blocks to make Orbe easier and more flexible than ever. From setup to customization, these updates are designed to help you launch faster and deliver a smoother localized experience.

Orbe Dashboard

New

• Brand-new onboarding flow with 5 guided steps to configure Orbe faster and more intuitively.

Improvements

Home

• Updated the Market Selector card with a cleaner design and better readability.
• The Onboarding Guide block has been fully refreshed to match the new 5-step onboarding flow, making it easier for new users to get started.
• Added a new NPS survey so you can now share your feedback directly from the dashboard, making it faster and easier to have your voice heard.

Plans

• The Plans page has been redesigned for a smoother experience.
• Orbe now automatically detects your Shopify billing currency (EUR, GBP, or USD) and charges you in that same currency. This gives you a clearer overview of your subscription costs.

Translations

• Added a caching system for Plus and Enterprise stores: market data is now cached for 24 hours after the first load. This makes editing adaptations faster and more reliable.
• The cache refreshes automatically whenever you sync Markets, so your data always stays accurate.
• In Global-e stores, the adaptation selector now shows only the markets that matter, keeping the view cleaner.

Bug Fixes

• General UI fixes for smoother navigation.

App embeds

New

• Two new app blocks: Country Selector and Language Selector. Fully customizable and able to run independently from the Market Selector, with their own options and settings.

Improvements

• Improved performance of country flags.
• Now settings change automatically based on the selector type you choose, so you only see the options that matter.

Bug Fixes

• Improved popup behavior to ensure it always displays smoothly in every scenario.

This update brings major accessibility improvements, cleaner code, and new customization options, making Orbe even faster and more compliant with the latest standards.

Accessibility
Orbe is now fully compliant with the European Accessibility Act (EAA), including WCAG 2.1 AA standards.

• The Orbe dashboard is fully navigable with keyboard and screen readers.
• The Geolocation Popup is also fully accessible.
• If you use Orbe, you're already covered before the June 28, 2025 deadline.
• Read our accessibility statement.

App Embed

New

• Improved redirection logic for multi-store setups, making it faster and more reliable.
• New support for the {city} variable, available on Plus and Enterprise plans.

Improvements

• Country flags are served via Shopify CDN.
• Updated the app for maximum accessibility (A11Y) compatibility.

Bug Fixes

• Fixed an issue where the "the" article in the {country} variable was not working correctly.
• Fixed a typo in the Custom CSS copy field.

Orbe Dashboard

New

• The {city} variable is now available in translations for Plus and Enterprise plans.

Improvements

• Tooltips for copying variables are now native Shopify toasts.
• Improved accessibility:Fixed contrast issues.Improved button and link accessibility.

We’ve redesigned how you connect expansion stores in Orbe to make the process faster, easier, and fully guided from your dashboard.

You can now connect Shopify stores in just a few clicks using only the store URL and follow the guided stesps. No need to contact support or copy and paste codes between stores.

This update also introduces support for external stores. Whether you're working with a franchise, distributor, or a store on another platform like Magento, you can now connect them directly from Orbe. These stores are fully integrated into your country selector and work seamlessly with Shopify Markets.

Already had external stores added by our support team? No worries, they’ve been automatically migrated to the new system and are now visible in your dashboard.

Explore the new experience in the Orbe dashboard or read the full guide in the Help Center.

Connecting Orbe with Connectif is simple and powerful. This integration allows you to automatically sync each customer’s preferred country and language into your Connectif account.

Deliver more relevant content, automate your marketing based on location, and improve segmentation with accurate geolocation data.

Learn more about how to connect Orbe with Connectif in the Orbe Help Center.

We’ve introduced new features and fixes to enhance our geolocation technology and improve how you add and customize our app blocks in the Shopify Theme Editor. These updates are based on your valuable feedback—thank you for helping us make Orbe even better!

Orbe Dashboard

Bug Fixes

• Fixed an issue where the adaptations popover wouldn't close properly when clicking outside or pressing the escape key.

App Embed

Improvements

General

• In the free plan, the "Powered by" label is now hidden on both the Geolocation Popup and the Market Selector Modal.
• The variant parameter is now removed between redirects for connected stores with full path enabled.
• Orbe now supports automatic redirects that are compatible with Shopify automatic discounts and Shopify Collabs, ensuring this information is passed seamlessly between different country experiences.
• Improved compatibility with Klaviyo popups: Orbe now automatically ensures that its Geolocation Popup displays first, followed by Klaviyo popups, preventing overlaps and delivering a smoother experience for the end user.

Bug Fixes

Market Selector

• Fixed an issue on mobile where the arrow icon in the dropdown adaptations menu didn’t rotate correctly when opening a market.

App Blocks

Geolocation Button

• When the Geolocation Popup is opened via a Geolocation Button, the close button (X) is now always visible. This is achieved using orbito.openAndRefreshModal(true).
• Added a new input text field, "Theme Editor Label," allowing merchants to assign an internal name to the app block. This makes it easier to identify and customize different Geolocation Buttons, such as one for the Header and another for the Drawer Menu on mobile.

We’re excited to announce the release of our new Geolocation Button App Block – a powerful tool that gives merchants full control over where and how customers can select their preferred country and language within their Shopify store.

This app block is designed for maximum flexibility, easy customization, and seamless integration with Orbe’s geolocation features.

Orbe Dashboard

Improvements

• Country names are now displayed in English across the dashboard. If an English version is not available, the native language name is shown.
• Updated to the latest version of Shopify App Bridge for improved performance and compatibility.
• Enhanced refresh process for Free plan store counters to improve speed and reliability.

App Block & App Embeds

New

• Geolocation Button App Block: Now available to all merchants! This new app block allows you to create a fully customizable button that opens either the Geolocation Popup or Market Selector modal for seamless country and language selection. Key features of the Geolocation Button:Flexible placement: Position the button anywhere within your theme – header, footer, or custom sections – for easy access across devices.Instant adaptability: As an app block, it adjusts automatically to any Shopify updates, ensuring long-term compatibility.Selector options: Choose between the Geolocation Popup for a welcoming location-based experience or the Market Selector modal for a more detailed country and language selection.Simple setup: Customize the selector with various elements like icons, flags, country codes, and more to match your brand’s look and feel.

Improvements

• Market Selector Modal in mobile: Tabs now function as toggles on mobile devices. When clicked, tabs open and close on themselves, streamlining the selection process for a better user experience.

We're thrilled to roll out one of the most requested features since Orbe's launch. Now, you can tailor your entire welcome popup according to your customers' country.

This update enables you to immediately inform international customers about local shipping thresholds, payment methods, duties covered, and more during their first visit. By guiding them smoothly to their tailored country experience, you can build trust and significantly boost your conversion rates.

New Features

• Country-Specific Content in Welcome Popup:Now exclusively available for Orbe Plus, Enterprise, or sponsor-supported plans.Customize content based on country and language to enhance user engagement.

Enhancements

• General Improvements:Updated 'Refresh Data' button now syncs fully with markets to enhance user experience.Improved onboarding block which now disappears after 30 days or upon completing introductory tasks without needing to click 'finish'.Refresh Data button moved to the top of the 'Connect Stores' page for better visibility.Updated country flags for better usability and display across the platform.
• Integration:Added a new integration with Global-e, simplifying activation and automatically enabling for existing Global-e Native stores without needing support.
• Translation:Support for saving fallback text without translations, ensuring default texts are loaded properly in the popup if no country-specific translation is available.

Bug Fixes

• Fixed an issue with displaying the 'Fix Duplications' alert correctly.
• Addressed a minor bug that incorrectly added "the" twice before "Netherlands" for users with English browser settings.

Now, you can fully customize all the texts in the popup, not just the title! 🎉

This update allows you to provide clearer messages and better guidance to customers who visit from countries where you don’t offer shipping options. Tailor the entire popup in their browser language and give them a seamless experience, even when shipping isn’t available.

Take your localization strategy to the next level and ensure that no customer is left wondering. 🚀

Learn more and watch the tutorial here: https://help.orbe.app/geolocation-popup/translations#fallback-translation-for-unsupported-countries

Today we launch a new version of Orbe with significant new changes!

In the Market Selector popup, you can now easily group all your countries by continent. This will help your customers find their country. The best part: you can enable it with just one click!

Thanks for your support and feedback.

We keep going!

Improved

• Market Selector (App embed) > Classic Selector: New input to easily move the selector anywhere in your theme.
• Geolocation Button (App Block):New "Insert Before or After" selector to quickly position the button.New "Add custom CSS classes" input to reuse your existing theme classes for faster customization.

Today we launch a new version of Orbe with significant new changes!

We have added a quick search functionality to the country selector in the Geolocation Popup of Orbe. The same feature as it's available inside the "Market Selector" app embed.

This would help merchants who have many shipping countries to improve the user experience for their customers.

Thanks for your support and feedback.

We keep going!

Today we launch a new version of Orbe with major new changes!

We have redesigned the Connected Stores section so that you can enjoy even more the functionality of connecting stores. Orbe is the only app on the market that allows you to connect Shopify stores to synchronize Markets.

Now with this redesign, you will be able to see much more information about your connected stores, you will be able to see help to guide you through the process of connecting stores and how to configure them.

The mdApp_countryCode parameter is no longer required. Country is used instead.

Thanks for your support and feedback.

We keep going!

Today we launch a new version of Orbe with major new changes!

📘 Onboarding guide for setting up store geolocation in 3 steps and 5 minutes: activate the geolocation popup, enable the Market Selector, and connect multiple Expansion stores with geolocation if needed.

📊 Monthly analytics on redirections for users in the wrong experience: total redirects, unique users redirected, and the percentage of automatic redirects. Ever wondered how many potential customers you might lose? These analytics highlight the importance of geolocation.

🛠️ Easily check the status of the Geolocation Popup and Market Selector, understanding if they're active or inactive and their basic functions.

🆘 Spotlight on the Help Center as a go-to resource for answering queries.

Thanks for your support and feedback.

We keep going!

Today we launch a new version of Orbe with major new changes!

When it comes to geolocation, each brand has specific needs. On the first visit, some want to display a welcome popup for personalized messages, while others prefer it only when the user is in the wrong experience.

On the second visit, some brands choose to automatically redirect if the user's selection matches their location, while others always redirect to the user's selection.

Regarding the language selector, there are many options to offer a personalized experience.

⚙️ Starting today, brands can configure advanced geolocation behaviors from the new Settings section in Orbe, available on any paid plan.

Discover more about these options: https://help.orbe.app/settings/behavioral-preferences

Thanks for your support and feedback.

We keep going!

Today we launch a new version of Orbe with major new changes!

In our continuous quest to enhance user experiences, we're thrilled to introduce a new feature: Multilanguage Popup! Now, you can translate your geolocation popup to speak the language of your customers, providing a personalized touch to their journey.

This new feature will greatly facilitate the multi-language customization of your popup. Additionally, it is compatible with connected stores and includes variables to personalize texts dynamically.

Thanks for your support and feedback.

We keep going!v1.70

Today we launch a new version of Orbe with major new changes!

We have updated the application interface to be compatible with Polaris 12 and look fantastic with the new Shopify style.

We have also added a new section to make accessing support and Help Center more intuitive.

Thanks for your support and feedback.

We keep going!

Today we launch a new version of Orbe with major new changes!

This new version of Orbe brings as main feature a completely redesigned Market Selector so you can customize even more your online store.

New features include:

- Possibility to customize with a new design and improved usability.

- Now you can activate a country search engine.

- Now you can open from the selector the Geolocation Popup.

And much more!

Thanks for your support and feedback.

We keep going!

Today we launch a new version of Orbe with major new changes!

Here is a list of new features that we hope you like:

1. New beautiful popup UI with new customization options (see this thread for more information):Country FlagsBackground BlurCustom Image PositionFlag stylesAnd much more!
2. We have improve Klaviyo integration.
3. Orbe is now much faster than ever before.

Thanks for your support and feedback.

We keep going!

We have launched a new version of Orbe (v1.20.2) with a lot of new features that we hope you like:

• We have improved the Shopify Markets synchronization process to make it go faster.
• We have integrated Klaviyo into Orbe in order to be able to send information from users using Orbe to Klaviyo.

We have an upcoming announcement: Orbe 2.0. Stay tuned :)

Thanks for your support and feedback.

We keep going!

We have launched a new version of Orbe (v1.10.7) with a new app embed: Hreflang Manager.

Here we explain all the potential of this new embed that you can use to improve the SEO of your store.

This new embed connects all the information from Orbe with Shopify Markets to dynamically generate all the code needed to position the website correctly.

One more thing

We have improved Orbe's performance to make it run even faster!

Moreover, you can now configure the possibility to show the currencies of the countries and markets in the app embeds even if they are connected stores.

Thanks for your support and feedback as we work tirelessly to be the top geolocation app for Shopify.

We keep going!

We have launched a new version of Orbe (v1.9.7) with a new feature that we hope you like.

You can now configure orbe to exclude certain URLs that you do not want it to automatically redirect to. You can see this new option in the Shopify Theme Editor.

Thanks for your support and feedback.

We keep going!

We have launched a new version of Orbe (v1.9.5) with a lot of new features that we hope you like:

New languages

• Orbe now supports new languages: Swedish, Danish, Turkish, Dutch and Portugues (Brazilian).

New Popup options

• Now you can display the flag of the geolocated country in the popup. You can see this new option in the Shopify Theme Editor.
• We have improved the behavior of the close popup button so that Orbe saves the behavior and does not show the popup again for 7 days.
• We have implemented a new option that allows to force the language if the user is in the correct country but not in their browser language. You can see this new option in the Shopify Theme Editor.
• We have implemented a new option to display currencies in different countries. This option is compatible with Shopify Markets and with the functionality to connect multiple Orbe stores. You can see this new option in the Shopify Theme Editor

We are working very hard to continue building the best product on the market.

Thanks for your support and feedback.

We keep going!

We have launched a new version of Orbe (v1.9.0) with a lot of new features that we hope you like:

Shopify Markets

We have internally redesigned the Shopify Markets synchronization process to be more powerful, efficient and now automatic.

New Embeds

Now the Footer Selector is called Market Selector. This embed until now was a country/language selector to put in the footer.

From this update you can configure it as a popup where you can display all the countries of all your stores with their respective flags, multicurrency, etc..

This allows you to configure a much more visual selector that you can display anywhere in your theme.

General changes

We have made many performance adjustments. We have also fixed several bugs and improved Shopify technology support in the application Dashboard.

We are working very hard to continue building the best product on the market.

Thanks for your support and feedback.

We keep going!

We have worked hard to finally be able to offer annual plans to enjoy ORBE with the capabilities and flexibility for everyone.

You can upgrade your current plan through the ORBE dashboard in Shopify.

We have also taken the opportunity to release some new features in this version (v1.8.5):

• [Plus] Now you can enjoy a unified experience in any store connected to Sync Stores from the Dashboard. This means that you can view the information of all your connected stores from any store.
• Theme App Extension fixes and improvements.

Thanks for your support and feedback.

We keep going!

We have prepared a new version (v1.8.0) full of improvements:

• [Plus] New Sync Stores settings to force redirect with full path
• [Plus] Now Sync Stores get Shopify Markets domain by market, and you can edit them
• Theme App Extension fixes and improvements with new Sync Stores features
• Now, footer selector embeds use new Sync Stores features
• All theme app extensions selectors now order alphabetically

We are still working on improving ORBE and we hope that the next new products we are preparing will make you fall in love with them.

Merry Christmas

ORBE (v1.6.0) now allows you to connect multiple stores to sync Shopify Markets between different Shopify instances to bring the user to the right shopping experience.

This functionality is exclusive to tier Plus.

Hello everyone!

We have an ORBE update this month with fantastic new features.

This major update includes several changes obtained thanks to the feedback received from the entire community and new incredible things to improve the best geolocation app in the Shopify ecosystem.

The complete list is below:

General

• Bug fixes throughout the platform to gain more stability and performance.
• NEW Onboarding process to explain and help to improve user experience with new video. This new video helps to configure and customize your geolocation experience.
• NEW languages: ORBE now supports English, Spanish, French, Italian and German.

New features

• With Premium/Advanced plan now you can customize the entire CSS of geolocation modal.
• NEW footer selector options to improve UI of this block in your theme.
• NEW Shopify Markets integration: with this new feature now, you can synchronize your Markets configuration into ORBE. This information improves the Country and Language selectors in ORBE geolocation modal.

Synchronization with Shopify Markets is limited to 20 marketplaces and 30 regions per marketplace.

New Plans

• The original Premium tier is now called "Advanced". It's just a renamed tier.
• We continue to improve ORBE and now is the moment to announce new subscription tier: Plus.
• "Plus" it's a new plan which contains all things of Premium/Advanced and new special support to integrate Shopify Markets without limitations thanks to our development team. This special support allows to directly contact to our development team to work together to improve integration.
• This tier cost $49/month.

And that’s not all. In May, we launch the first post of blog "Build in Public". The post called "How we have developed ORBE in 2 months" and explains the vision of our development team developing ORBE. It's super interesting.

Thanks for your support and feedback.

We keep going!

ORBE (v1.1.4) now integrate Shopify Markets.

You can synchronize their Shopify Markets settings with ORBE to improve the shopping experience for customers.

ORBE now supports new languages in app-embed and dashboard:

• Spanish
• English
• French
• German
• Italian

First version (v1.0.4) launched on the App Store: Link

Features:

• Geolocation modal
• Customize your design
• SEO-friendly
• Instant redirect
• GDPR/CA friendly
• UTM parameters